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WEB PROMOTION BY SEARCH ENGINES AND DIRECTORIES

This is the most common way of promotion on the Web and it will bring you most of the visitors. You may decide to spend a lot of money on banner advertising, but it may not necessarily bring you results. To increase the visitor traffic at your Web site all you need is to use Search Engines and Web Directories and do it wisely. It will take patience, it will take time, but at least you want have to spend money directly. Look at our suggestions in the following pages and just do it. You will be surprised on how much difference it makes between just submitting your page and doing so the right way.

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    1. MODIFY YOUR PAGES BEFORE SUBMITTING

How you prepare your Web page for submission will decide on how successful you will be in increasing the visitor count at your site. The goal is to come up among the first ten results of any given search involving your keywords. Take these steps:

    SUBMIT YOUR MODIFIED PAGES YOURSELF

We recommend to do it the old fashioned way, to do it yourself. The only way to have full control of the submission process is to do it by hand. Even some eminent marketing firms, to prove their excellence, will promise to submit your pages by hand. So, you can do it too. It will take patience, it will take time, but it is the only right way to success.

TIP:
Check on your competitors first. Enter your keywords and see who is coming up. View the HTML source of their pages and compare with what you intend to do. After submitting your pages, check again and see who is coming first.

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      ( 1 ) CHOOSE RELEVANT KEYWORDS

Before submitting your pages to search engines, the most important step is to chose the right keywords. Keywords which will best describe your site and which will lead visitors to your page. Be very careful about choosing them. After you make your own list of keywords, ask your friends to give you their suggestions. Use a thesaurus or dictionary. Some words may make perfect sense to you but may not to others and vice versa. After you choose them, add plurals of the same keywords. Always try to use keyword phrases so they make sense when they are put together. The key to successful promotion through search engines is to have the right keywords implemented at all the right places on your Web Page.

  • CHOOSE RELEVANT KEYWORDS CAREFULLY
  • ASK OTHERS FOR SUGGESTIONS
  • CHECK YOUR COMPETITORS KEYWORDS
  • USE PLURALS OF KEYWORDS
  • CHECK FOR MISSPELLINGS
  • USE KEYWORDS PHRASES
  • SUBMIT AND TEST YOUR KEYWORDS

    EXAMPLE:

Lets see the keywords phrase:
    Web Site Promotion Course
You will make these combinations:
    Web Site Promotion Course
    web site promotion course
    website promotions courses
    website's promotion's course's
    WEB SITE PROMOTION COURSE
For Search Engine spyders all these phrases are different combinations of the same words. You will copy them in your Title, Description and Body of your Web page. Of course, you will substitute them with your own keyword phrases.

    AFTER SUBMITTING YOUR PAGES

From time to time always check with different search engines, using a combination of your keywords, to see how they work. Do you come up among the first ten results. Check the pages that do come up and by viewing their source codes, see why they do come up. Usually the secret is that your keyword is not at the beginning of the title or it is about keyword density. Keyword density is the relation between a keyword and other text in your page. Fine tune your keyword phrases by modifying them to achieve the best results in a search. It means to find the right combination of your keywords overlooked by your competitors.
Always check your reference.log or check through your traffic analyzing software which are the keywords your visitors use most in order to find you. Then, you can shuffle your keywords and put the most important ones at the beginning of your title.

  • AFTER SUBMITTING CHECK YOUR KEYWORDS
  • CHECK YOUR COMPETITORS KEYWORDS
  • CHECK WHY THEY COME UP
  • FINE TUNE YOUR KEYWORD PHRASES
  • GET PHRASES YOUR COMPETITORS OVERLOOKED
  • CHECK YOUR REFERENCE.LOG FILE
  • CHECK YOUR KEYWORDS DENSITY
  • SHUFFLE YOUR KEYWORDS
  • SUBMIT AGAIN

To get around all these requirements the easiest way is to make "Doorway" or "Keywords" pages. See: Doorway Pages

    TARGETED VS BLANKET

Make some pages with only a few keywords. They will have higher "keyword density" and will work better for specified keywords. Make some pages with more diversified keywords. This way you will cover more ground but your keywords may not be that effective.

    IF ALL YOU CARE IS VISITORS TRAFFIC

If you want to show banner ads and do not care about targeted visitors, use this keywords. They are the most often used keywords on major Search Engines (excluding all rated XXX keywords).
chat
hotmail
yahoo
jokes
games
spice girls 		beanie babies
maps
chat rooms
wwf
jobs
backstreet boys 		horoscopes
screensavers
music
south park
icq
lyrics
 horoscope
screen savers
movies
cats
winzip
weather

    GET THE RIGHT FEELING ABOUT KEYWORDS

Watch people inputting keywords in "real time":

Voyeur: http://voyeur.mckinley.com/cgi-bin/voyeur.cgi
Metaspy: http://www.metaspy.com/

IMPORTANT NOTICE:
Never use more than seven keywords (same words) in the same page. Most deep search engines will consider more than 7 keywords as spaming and punish you by placing you at the bottom of the list of results.

Lower case letters, upper case letters and plurals count as different words so use all the combinations available.

TIP:
When placing your keywords, always try to put them in some meaningful order, as phrases. Like: "dog shirts, dog breeds t-shirts, etc.". Some search engine spiders look for deeper meaning when indexing your keywords and it may be to your benefit to help them find that meaning.

      ONLINE RESOURCES:

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      ( 2 ) OFFER SOMETHING SPECIAL

To attract people to come to your Web site and become visitors, you must offer them something more than what they can find at other similar sites. You may come up among the top ten results of a Search Engine query, your banner may be extremely attractive, but to make a would-be visitor click on your title, you must offer something more.

    WHAT CAN YOU DO

Anything that looks like:

  • WIN A FREE GIFT
  • FREE GIFT WITH PURCHASE
  • FREE DOWNLOADS
  • FREE SAMPLES
  • TRY IT FOR FREE
  • SPECIAL SALE
  • BUY ONE GET . . .
  • LINKS TO FREE ONLINE UTILITIES
  • LINKS TO FREE SERVICES ON THE WEB
  • LINKS TO FREE . . .

Will get visitors attention and make them want to visit you.

    TYPICAL VALUE-ADDED SITE

Our Web-Consulting site is a typical example of a value-added site. It's commercial purpose is to get customers for a Web Consulting service. The business goal is to make money and be profitable. But on the other hand, it provides a valuable free service to all visitors. The wealth of information, hundreds of tips, trade secrets are all value-added services offered for free. Give your visitors similar value-added services and they will come in numbers too. Once you have them inside your store or inside your Web site, than their numbers will work for your success.

  • WE OFFER FREE SERVICE TO DO IT YOURSELF
  • IF YOU NEED MORE INFO YOU WILL USE THIS MANUAL
  • IF YOU NEED OUR ADDITIONAL HELP WE CAN DO IT TOO

    OFFER OUR FREE 'RECOMMEND-IT' E-MAIL FORM

Place it on your Web site and get your own visitors to recommend-you. They can also place it on their Web sites and benefit from this useful 'Recommend-it' service too. Just Copy and Paste the HTML code below into your page and our server will handle the rest.

Like this site? Tell a friend! Please 'Recommend it'.
Your Name: E-mail:
Your Friend: E-mail:
Comments:
This referral system generates significant amount of this site's traffic.
Send your referral to find out how to set it up on your own site, free!
( PRIVACY! This 'Recommend it' form do NOT record any information. )


    <P><CENTER>
    <FONT SIZE="+1">
    <B>Like this site? Tell a friend! Please 'Recommend it'.</B>
    </FONT>
    <FORM ACTION="http://www.web-consulting.com/cgi-bin/rec.cgi" METHOD=POST>
    <TABLE BORDER=1 BGCOLOR="#EAEAEA" CELLSPACING=0 CELLPADDING=12>
    <TR><TD ALIGN=RIGHT>Your Name:
    <INPUT TYPE=text NAME="yourname" SIZE=10 MAXLENGTH=20> E-mail:
    <INPUT TYPE=text NAME="yourmail" SIZE=22 MAXLENGTH=50><BR>Your Friend:
    <INPUT TYPE=text NAME="friendname" SIZE=10 MAXLENGTH=20> E-mail:
    <INPUT TYPE=text NAME="friendmail" SIZE=22 MAXLENGTH=50><BR>Comments:
    <INPUT TYPE=text NAME="comments" SIZE=39 MAXLENGTH=100><BR>
    </TD><TD ALIGN=CENTER>
    <INPUT TYPE=submit VALUE="Send"></TD></TR>
    </TABLE>
    </FORM>
    <B>This referral system generates significant amount of this site's traffic.<BR>
    Send your referral to find out how to set it up on your own site, free!<BR>
    <FONT SIZE="-1">
    ( PRIVACY! This 'Recommend it' form do NOT record any information. )</B>
    </FONT>
    </CENTER></P>

    OFFER LINKS TO FREE ONLINE UTILITIES LIKE:

You can even become their re-seller. After you fill the application on their Web site and copy the appropriate HTML code in your page, you will earn the percentage of sales made by visitors who purchase services at their Web site. Number "banner=ref9e25c9d9" that you see at the address below is our re-seller code.

TIP:
Separate commercial from non-commercial at your Web site. Let the non-commercial part of your site serve as a hook, a way to attract customers and build up visitor traffic. In this way you are Self-Sponsoring your own commercial Web site and providing value-added service to your customers.

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      ( 3 ) <TITLE> TAGS

The most important part of your Web page is its title. Not only will your title be the first thing your potential visitors see, before they decide to visit you, but it is a crucial factor in getting you among the first ten results of a search.

    TITLE IS HOW THEY WILL FIND YOU

This title must contain your most important keywords. All search engines will make their selection primarily regarding to a Web page title. Most of the time your page will come up among the first ten results of a search, it will be primarily because the right keywords were at the beginning of your title. The longer the title, the more words it contains, the more chances there will be to be selected first. Actually, the title should be as long as one line of text can get (80 characters). One line is all the search results page will show, so use as much of it as you can.

  • MUST CONTAIN MOST IMPORTANT KEYWORDS
  • PLACE KEYWORDS AT THE BEGINNING
  • MAKE THE MAIN TITLE LONGER
  • ADD KEYWORDS AFTER MAIN TITLE

    THE TITLE IS HOW THEY WILL DECIDE TO VISIT YOU

The title is like a banner ad that most of your potential visitors will see before deciding to visit you. Since it comes up on top of every search result and it is in bold letters it means more than anything, in order to bring you visitors. It must be easy to understand at a glance and it must have a hook of some kind. The hook may be some kind of a free offer, discount, an offering of unique product or service. It must be something that will distinguish your title from all other titles on the search engine results page.

  • TITLE IS YOUR MAIN BANNER AD
  • TITLE WILL BRING MOST OF VISITORS
  • TITLE MUST BE EASY TO UNDERSTAND
  • TITLE MUST HAVE A HOOK

    TITLE IS WHAT THEY WILL ACTUALLY BOOKMARK

Every time visitor decides to make your Web page his favorite page, or to bookmark your page, its title is what will actually be bookmarked. When he looks again at his bookmarks list, your Web page title will be inviting him to visit you again.

    EXAMPLE:

    <TITLE>YOUR WEB PAGE TITLE TEXT . . . </TITLE>

Even if your final goal is to sell a product or service, always amplify the non commercial aspect of your site. Once you get the visitors to click on your Title and come to see your site, it is easy to lead them further to browse and finally to sell. Look at most of the Titles at our Web Promotion site:

    <TITLE>FREE WEB PROMOTION COURSE 'Site Tune-up' Manual . . . </TITLE>

TIP:
After you enter your title into the TITLE TAG, one line of text long, add some keywords after it, as a phrase. Search engines won't show their results more than one line of text, but they will definitely index every word you put in your title.

NOTE:
Some people used to place multiple title tags loaded with hundreds of keywords. It used to work for a while, but search engines have gotten smarter. Now, almost all of them will punish you for doing so. Use just one title tag, but make it long.

      ONLINE RESOURCES:

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      ( 4 ) META KEYWORDS TAG

Their purpose is to work with the visiting search engine spiders and give them the information you want them to have about your web page. It give's you a way of controlling what that search engine will display about your web page and which keywords it will consider when dealing with it.

Most of search engines will also look at your keyword meta tag upon deciding on where your page will come up in a search. It is very important that you have right keywords, as many as better (up to 1000 characters). You must choose keywords that describe as close as possible what your Web site is about. The right keywords will not only bring you visitors, but they will bring you the kind of visitors who are already interested in the subject of your Web site. They are most likely to enjoy your site and having fun, spend some time and money too.

  • KEYWORDS TAG IS IMPORTANT
  • UP TO 1000 CHARACTERS LONG
  • KEYWORDS MUST BE ABOUT YOUR SITE
  • KEYWORDS TAG BRINGS VISITORS
  • KEYWORDS TAG BRINGS THE RIGHT VISITORS

    CHOOSE RELEVANT KEYWORDS

After you make your own list of keywords, ask your friends to give you their suggestions. Use a thesaurus or dictionary. Some words may make perfect sense to you but may not to others and vice versa. After you choose them, add plurals of the same keywords. Always try to use keyword phrases so they make sense when they are put together. The key to successful promotion through search engines is to have the right keywords implemented at all the right places on your Web Page.

  • CHOOSE RELEVANT KEYWORDS CAREFULLY
  • ASK OTHERS FOR SUGGESTIONS
  • CHECK YOUR COMPETITORS KEYWORDS
  • USE PLURALS OF KEYWORDS
  • CHECK FOR MISSPELLINGS
  • USE KEYWORDS PHRASES
  • SUBMIT AND TEST YOUR KEYWORDS

    EXAMPLE:

    <META NAME="KeyWords" CONTENT="YOUR KEYWORDS, . . . ">

You should use lower and upper case letters, plurals and phrases. Separate your keywords by coma's. Up to 1000 characters long.

    TARGETED VS BLANKET

Make some pages with only a few keywords. They will have higher "keyword density" and will work better for specified keywords. Make some pages with more diversified keywords. This way you will cover more ground but your keywords may not be that effective.

    TARGETED:

    <META NAME="KeyWords" CONTENT="
      Web Site Promotion Course
      web site promotion course
      website promotions courses
      website's promotion's course's
      WEB SITE PROMOTION COURSE . . ">

    BLANKET:

    <META NAME="KeyWords" CONTENT="
      Promoting your Web site,more visitors,marketing,increases traffic,
      Internet Website Promotion Marketing,Search Engine Positioning,
      site announcements,traffic,submissions,search engine positioning,
      how to sell on world wide web,low price,increase web page hits,
      surveys,classifieds,hits,isp's, . . . . . . . . . . . . . . . . ">

    USE OUR FREE META TAGS GENERATOR

Get all the important <META> tags for your Web page. Copy (CTRL-C) and paste (CTRL-V): Your Name, Web page Title, Description and Keywords in the form below. After submitting your info, just copy (Edit-SelectAll and CTRL-C) and paste (CTRL-V) the results into your Web page HTML.

    Fill in your Web page TAGS information:

  Name:

(will be placed in your AUTHOR tag)
  Title: (max 100 characters)

(will be placed in your TITLE tag)
  Description: (max 200 characters)

(will be placed in your DESCRIPTION tag)
  Keywords: (max 1000 characters)

(will be placed in your KEYWORDS tag)

IMPORTANT NOTICE:
Never use more than seven keywords (same words) in the same page. Most of deep search engines will consider more than 7 keywords as spaming and punish you by placing you at the bottom of the list of results.

TIP:
Place your most important keywords inside your page anywhere you can think off. They are the bread and butter of any successful Web site promotion through Search Engines.

      ONLINE RESOURCES:

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      ( 5 ) META DESCRIPTION TAG

Description is what will, most likely, be the second and third line of text that a search engine result page will display about your Web page. Since the first line will always be your page title, the description will have to compliment the title and give additional information on your Web page. Always make it longer, at least three lines of text, since some search engines will display more of your description than others.

  • DESCRIPTION TAG WILL BE DISPLAYED
  • DESCRIPTION TAG MUST COMPLIMENT TITLE
  • DESCRIPTION TAG MUST BE LONGER
  • DESCRIPTION TAG IS WHY THEY WILL COME

    EXAMPLE:

    <META NAME="Description" CONTENT="YOUR DESCRIPTION . . . ">

    LIKE FOR OUR WEB PROMOTION SITE:

    <META NAME="Description" CONTENT=" How to get more visitors and sell on the Web! . . . ">

Together your Title and Description should give enough information to make people understand at a glance what your site is about. When they come and visit you they should already know what they are looking for.

    USE THIS FREE ONLINE UTILITY TO CHECK YOUR TAGS

META MEDIC will check your META Tags for you. Type in your URL and just click on "Go!"

Check META Tags:

TIP:
You may use other META TAGS at will. They won't harm your page in any possible way. Just be careful about ROBOTS TAG if you don't want all the spiders avoiding your pages.

Use only ROBOTS ALL tag to make sure the Robots will index All your pages.

      <META NAME="ROBOTS" content="ALL">

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      ( 6 ) <BODY> TAGS - WEB PAGE TEXT

What your visitors will see when they access your page is very important. But the textual part of your page and how you assemble it will play an important role in deciding how Search Engines will rate your page. Have as much as possible of your main keywords hidden inside the written text of your page. Most Search Engines will index all the text in the page they are presented with. It works to your advantage to have more text, more words and specially more of your keywords indexed by them. It is mostly the case when people enter multiple keywords in their searches. With more text in your page you just have more chances of having the right combination of words somebody is looking for. It is a simple statistical game of luck. The more chances you bet, the greater chance of success. Watch out for keyword density which is the relation between a keyword and other text in your page. Higher the ratio between keyword or number of keywords and number of other words in your page, higher the density, higher you will come up in a search.

  • TEXT IS VERY IMPORTANT
  • PLACE KEYWORDS IN THE TEXT
  • KEYWORDS DENSITY METERS
  • MORE TEXT THE BETTER

    WHAT OF PAGES WITH LITTLE OR NO TEXT

Some of the Search Engines (EXCITE) will display, after a search query, as a second and third line of your page summary, text at the beginning of the "body" of your page. If your page begins with the image or if you don't have text at all, they won't show any description at all. In that case use the image ALT feature with your first image and copy your META description.
Like: ALT="whole description text inside"

    EXAMPLE:

    <BODY TEXT="#000000" . . . >
    YOUR WEB PAGE TEXT . . .
    </BODY>

From the Web Promotion standpoint more text you have in a Web page more chances you have that Search Engine will find the keywords combination it is looking for. One of the studies on the Web showed that 65% of people are using keyword phrases when searching. More words, more keywords your page has, more likely it will be found.

IMPORTANT NOTICE:
Never use more than seven keywords (same words) on the same page. Most of deep search engines will consider more than 7 keywords as spaming and punish you by placing you at the bottom of the list of results.

TIP:
With FRAMES pages you may use the NO FRAMES tag to input your text or keywords or just have a copy of the same page made without FRAMES and submit it instead.

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      ( 7 ) CHOOSE DESCRIPTIVE URL'S

Only some Search Engines or Directories (Yahoo) will consider your page URL when deciding it's position on their results page. Then why should you use descriptive URL'S. Lets look at what would most of Search Engines display about our Web page:

    CHOOSE DESCRIPTIVE URL'S - FREE TIPS How to PROMOTE Your ...
    Only some Search Engines or Directories (Yahoo) will consider your page URL
    when deciding it's position on their results page ...
    www.sitetuneup.net/manual/promote/p8.htm

    YOUR PAGE URL IS PROMINENTLY DISPLAYED

After reading your page Title and Summary the would be visitor is finally looking at your URL. Holding his finger on the left button of a mouse he is about to make a decision. Yes or No, it is a split millisecond decision. Catchy domain name and explicit directory names are something that may push him to finally click on the mouse.

  • TITLE, SUMMARY AND URL ARE YOUR MOST IMPORTANT AD
  • MUST HAVE THE RIGHT TITLE, DESCRIPTION AND URL
  • TITLE SHOULD REVEAL YOUR IDENTITY
  • TITLE SHOULD LEAD THEM TO DESCRIPTION
  • DESCRIPTION SHOULD LEAD THEM TO YOUR URL
  • YOUR URL SHOULD LEAD THEM TO CLICK-ON
  • ONLY CLICK-ON YOUR LINK METERS

    EXAMPLE:

Compare these two URL's:

    www.sitetuneup.net/manual/promote/p8.htm
    www.webstorage.net/home/files/p8.htm
Which one of the two gives you more info on it's subject?

    GET A "CATCHY" DOMAIN NAME

Check the domain name availability. Type in your URL and just click on "Go!"

Check Domain:

TIP:
Get a "Catchy" Domain name. Like ours: www.sitetuneup.net, www.web-consulting.cc and www.web-consulting.com.

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      ( 8 ) COPY AND MODIFY YOUR PAGES

The easiest way to get more of your massage out, to get more of your pages indexed by Search Engines is to copy your existing pages. After you copy them, rename them as index1.htm, index2.htm and so on. Then slightly modify the titles and descriptions in them, so they will together give a more complete message about your site.

    HOW IT WORKS

Since they will all have the same keywords inside, they will all come up together after a Search Engine query. The benefit is that the visitor has three or more out of ten choices presented to him that invite him to visit the same place, and it is your old single page. Even more important, if let's say, three of your copied pages come out but with slightly different titles and descriptions, the message they will offer is more broad and detailed than with only one page before. You can actually say more, invite your future customer louder, give out more of your massage, at the most critical moment, when your would be visitor is making a split second decision to visit you or not. It is like buying one add and getting two for free. Only here you don't have to buy nothing, just spend some time copying and slightly modifying your pages.

  • SAME KEYWORDS, THEY COME UP TOGETHER
  • VISITOR GETS MORE CHOICES
  • MASSAGE IS MORE COMPLETE
  • LIKE BUY ONE GET MORE FREE

    THE BEST WAY TO DO IT

We have a directory "manual" where all our Web Promotion pages are located. We have made a new directory "course" and have copied all the files from directory "manual" in it. Than we have submitted them both.

    SUBMIT THEM ALL

Of course, as with all other pages at your site, submit, submit, submit and submit. It takes patience, it takes time, but it is the only way to success.

Some Search Engines will consolidate results from your Web site and display only one link. It is called "Clustering". Get around it and mirror your site with another domain name.

TIP:
If you have two different domain names available, copy all the pages from one Web site to a sub directory of another one. Then just submit them as a completely new Web Site. Its all about numbers, the more the better.

NOTE:
How to copy the pages. Copy the existing page into some other directory on your hard drive, then rename it. Then copy the renamed page back to original directory. And so on and so on.

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      ( 9 ) DOORWAY (ENTRY) PAGES

We have mentioned earlier, the importance your keywords have in deciding where in the Search Engine results page you will come up. One of the best ways to focus on certain keywords is to make a page to function only as doorway for your visitors. From outside it has only a link to your Web site's main page but from inside it is customized to make your keywords achieve better placement after a search.

    HOW IT WORKS

You will make groups of two short sentences using your main keywords. You will make them more meaningful and keywords should be used as phrases. Each group will target a specific keyword and will have no more than three of the same keywords. Than you will place the sentences as your doorway page titles. You will also place them into keywords meta tags and only in your actual text will you find the body of your pages. Each time you will change upper case and lower case letters and use plurals as well. Than submit your doorway pages and see how they work. Put a page counter on them to see how many extra visitors will they bring you.

  • MAKE A PAGE WITH JUST A LINK TO YOUR MAIN PAGE
  • USE KEYWORDS TO MAKE MEANINGFUL PHRASES
  • PLACE THEM EVERYWHERE IN THE PAGE
  • SUBMIT THEM ALL
  • CHECK HOW THEY WORK

    EXAMPLE:

<HTML>
<HEAD>

<TITLE>

    Web Site Promotion Course.
    web site promotion course
    website promotions courses
    website's promotion's course's
    WEB SITE PROMOTION COURSE
</TITLE>

    <META NAME="Description" CONTENT="

      How to get more visitors and sell on the Web!">

    <META NAME="KeyWords" CONTENT="
      Web Site Promotion Course
      web site promotion course
      website promotions courses
      website's promotion's course's
      WEB SITE PROMOTION COURSE

</HEAD>

<BODY>

    <BR> <BR> <BR> <BR> <BR>
    <BR> <BR> <BR> <BR> <BR>

    <CENTER>
    <A HREF="http://www.web-consulting.com/home.htm">
    Click here to enter</A> Web Consulting site
    </CENTER>

    <BR> <BR> <BR> <BR> <BR>
    <BR> <BR> <BR> <BR> <BR>
    <BR> <BR> <BR> <BR> <BR>

    How to get more visitors and sell on the Web!
    Web Site Promotion Course.
    web site promotion course
    website promotions courses
    website's promotion's course's
    WEB SITE PROMOTION COURSE
</BODY>
</HTML>

TIP:
Place the copies of your "Doorway" entry pages at somebody else's server. They will have different address but will perform the same in bringing you extra visitors. Our " Doorway Entry" service is also the best deal available online and is our best value for what you get for it.

NOTE:
How to copy the pages. Copy the existing page into some other directory on your hard drive, then rename it. Then copy the renamed page back to the original directory. And so on and so on.

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      ( 10 ) FUTURE SEARCH ENGINE DEVELOPMENT

With hundreds of million Web pages nowadays, it is getting harder and harder for search engines to keep up with a demand for accuracy. It is getting almost impossible to get results with some keywords even if we applied all the tips mentioned in this manual. What are the search engines likely to do about it? How can they distinguish quality Web sites from the tons of useless garbage. Since indexing for search engines is done by computer programs, spiders or robots, they must find a way to make their selection more precise. Most likely they will have to expand the number of criteria's a Web page would have to satisfy in order to achieve a better rating. Probably they will have to perform, some of them does even now, more sophisticated analysis of the Web page they are indexing. They will measure how many links are in the page, internal as well as external, how much text is included, how many graphic images are animated. Also, they may judge preferably on existence in the page of new HTML features, Java Script or Active X code, VRML, all kinds of plug-ins and so on. But we would like to warn you about situation at this moment in time.

  • HOW CAN THEY KEEP UP
  • THEY WILL GET MORE SELECTIVE
  • THEY WILL LOOK FOR QUALITY
  • WHAT WILL YOU HAVE TO DO
  • HAVE MORE OF EVERYTHING
  • HAVE NEW INTERACTIVE FEATURES
  • BUT BE CAREFUL FOR NOW

    WHAT ABOUT NOW

At this moment all the Web promoting site's, all the people in Web Marketing Business will agree that you must be careful how you apply new technologies. More links, more text, more graphics, more animations are all right. Your site can only benefit from them. But new interactive features aided by Java Script, Active X, VRML, even simple frames, can get you in trouble with some search engines. Your page will definitely get more attractive and make your visitors like it more, but will also affect your chances of coming up first in Search Engine results page. Things may change soon in the future, since Search Engines are getting smarter, but for now be careful. For every page with special new features make a simple old fashion page that you will use to attract visitors to your new "High Tech" page. This way you will be OK whatever happens in the future.

  • GET NEW INTERACTIVE FEATURES
  • BUT MAKE SIMPLE TEXT PAGE COPY
  • SUBMIT THEM BOTH

NOTE:
How to copy the pages. Copy the existing page into some other directory on your hard drive, then rename it. Then copy the renamed page back into original directory. And so on and so on.

TIP:
For new and fresh information on Search Engine development check back to our Web site. We will try to keep you up with everything new that is happening in Web promotion. Don't forget to bookmark our home page.

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      ( 11 ) CHECK THE PAGES BEFORE SUBMITTING

Before submitting your modified pages you must check them thoroughly. Do not forget that they will be judged not only by your visitors but by number of professional Web site reviewers once you submit them to Web Directories. Check them online after you check them as your local files on your computer. Spend time browsing and clicking on every link on every page. Double check if all the images are loading and how long it takes to load the pages. Use different browsers to see how compatible they are with old and new versions.

  • CHECK THEM THOROUGHLY
  • CHECK THEM OFF-LINE
  • CHECK THEM ONLINE
  • BROWSE AND CLICK ON LINKS
  • CHECK THE IMAGES
  • CHECK HOW LONG THEY LOAD
  • USE DIFFERENT BROWSERS

Get your friends to browse your site and give you their impressions oh how easy it is to navigate, how easy they understand it's subject, how easy it is to find a product or how easy to order.

    USE ONLINE UTILITIES TO CHECK

You will be surprised how many things get overlooked when preparing your pages for a serious online promotion.

      USE WEB SITE GARAGE

Use it to check your load time, dead links, link popularity, spelling, page HTML code and much more. Type in your URL and just click on "Go!"

Tune Up Your Web Site Free:

TIP:
Check your pages on different computer monitor resolutions. They must look good at "480X640" as much as with "600X800" resolution. Select different font sizes on your browser and make sure your page looks good with any of them.

| << back | | online manual | | glossary | | /\ top /\ | | questions | | resources | | forward >> |

    2. SUBMISSION OF YOUR MODIFIED PAGES

How you submit your Web pages to Search Engines and Directories will decide on how successful you will be in increasing the visitor count at your site. Take these steps:

    WHAT IS THE GOAL WHEN SUBMITTING YOUR PAGES

You will try to submit as more pages in as little time as possible. If you submit just one page a week your Web promotion campaign will be too slow. If you submit to many pages every day they will not get listed. Force-feeding of pages may even get your whole Web site banned from Search Engine indexes. Read following pages carefully and have a good luck.

    SUBMIT YOUR MODIFIED PAGES YOURSELF

We recommend to do it the old fashioned way, to do it yourself. The only way to have full control of the submission process is to do it by hand. Even some eminent marketing firms, to prove their excellence, will promise to submit your pages by hand. So, you can do it too. It will take patience, it will take time, but it is the only right way to success.

    WHY SUBMITTING YOURSELF

Today most of the submitted pages are most often not listed at all. Even when submitting by hand you will notice that half of them are not accepted and listed. Using submission services will only get your pages applied for submission on Search Engines but you will never know if they will get listed as well. Just submitting your page is only half of the necessary work done, the other half is to check later if your page has been accepted at all.

    WHAT IS THE REASON FOR NOT GETTING LISTED

You will understand the current situation better when you look at the comparison in Web Promotion results only two years ago and today.

    TWO YEARS AGO

  • It took Search Engines a week to index every page of your site.
  • It took two weeks to get listed on Yahoo (90% acceptance).
  • Most of the keywords got you easily among top ten results.
  • People had much less choice and your site was booming.
  • There was 30 million visitors for 60 million Web pages.
  • Big names (Corporate) were taking 70% of traffic, 30% small fish.
  • It use to cost from $0.10 to $0.20 to bring a visitor (banners).

    TODAY

  • It takes Search Engines at least a month to index only few pages.
  • It takes three months to get listed on Yahoo (10% acceptance).
  • Most of the keywords even with the best effort just do not work.
  • People have so much choice and it is hard to get a visitor.
  • There is 50 million (may be) visitors for 300 million Web pages.
  • Big names (Corporate) are taking 90% of traffic, 10% small fish.
  • It costs from $0.30 to $0.50 to bring a visitor (banners).

As you can see, even with the best promotion effort you will need from three to six months to start getting reasonable visitors traffic to your Web site. Reason is simple: There is just to much Web pages on Internet for the Search Engines to handle properly.

    IF YOU REALLY DON'T HAVE TIME

Use Top Dog a unique application that analyzes 195 of the top search engines for your web site and keywords, showing where you and your competitors are positioned. TopDog eliminates the time-consuming chore of visiting each search engine, typing in your keywords, and analyzing the results. With TopDog at your side, improve and maintain your site's position for the top 195 search engines at a single glance.

TIP:
Make copies of your pages. Make them with slightly different titles and descriptions and submit them all. More pages you get listed, more often at least some of them will come up.

      ONLINE RESOURCES:

| << back | | online manual | | glossary | | /\ top /\ | | questions | | what's new | | forward >> |

      ( 1 ) HOW TO SUBMIT TO SEARCH ENGINES

Submit your main page (index or home page) to as many Search Engines as you can. Every time you browse the Web and come upon a new Search Engine, use it. The best results are if you do it yourself, by hand. It will take time, but it is the only sure way. Even many Web marketing firms will, as part of their service, offer you a submission by hand. Submit only one URL a day (no more than five). Force-feeding your URL's will only get them not listed or even banned. Do not use services of unknown submission Web sites that will offer you automatic submissions to "hundreds" of Search Engines. Their "service" will most likely get your pages banned and it is most often a scam. If you don't have time, use the pay for services of renowned submission Web sites like SUBMIT-IT.

  • SUBMIT YOUR MAIN PAGE EVERYWHERE
  • SUBMIT IT YOURSELF BY HAND
  • FORCE-FEEDING OF URLS WILL GET THEM BANNED
  • USE ONLY RENOWNED SUBMISSION SERVICES
  • WATCH OUT FOR SCAMS IN SUBMISSION SERVICES

    WHERE TO SUBMIT YOUR MAIN PAGE

    These are some of the most popular Search Engines:
  • Alta Vista
  • Excite
  • Infoseek
  • Hot Boot
  • Lycos
  • Web Crawler
  • Northern Light
    		•
  • ComFind
  • Galaxy
  • Jayde Online
  • Mall Park
  • Net Happenings
  • ProFind
  • What's New
    		•
  • Yahoo's Picks
  • YellowPages
  • Cool Site
  • FindLink
  • What-U-Seek
  • PlanetSearch
  • Anzwers
    		•

      WHERE TO SUBMIT YOUR MOST IMPORTANT PAGES

    Most of the traffic to your Web site (95%) will actually come from only a few most popular deep Search Engines. Submit your most important pages (usually your link bar) to these Major Search Engines: Once you find ADD A PAGE link the submission is fast. Use CTRL-C (copy) feature on the location bar of your browser to copy the URL of your page to the entry form at the Search Engine ADD A PAGE. Our experience is to submit from one to five URL's a day, so to be sure they have been accepted.

      HOW IMPORTANT ARE THE "MAJOR SEVEN"

    You can take months and submit to hundreds of other minor Search Engines or Directories and you will get some results. But if you submit properly prepared and modified pages to the Major Seven Search Engines you will see that 90% of the visitors will come as a result of their searches.

      WHERE TO SUBMIT ALL OF YOUR PAGES

    It use to be that all the search engine needed, was one page from your site, to find and index all the other pages. Unfortunately, or luckily, this is not the case any more. They are so busy and overwhelmed that the only sure way to get listed completely, is to do it for every single page of your web site. But, if you are ready to sacrifice some time every day (15 minutes) and submit five of your pages to seven major deep search engines listed above, it will pay off. If you spend these 15 minutes every day and your competition does not, it may actually turn to your advantage.

    • "MAJOR SEVEN" WILL BRING YOU THE TRAFFIC
    • PREPARE AND MODIFY YOUR PAGES CAREFULLY
    • SUBMIT THEM YOURSELF BY HAND
    • SUBMIT THEM ONE TO FIVE PAGES A DAY
    • IT TAKES TIME BUT IT IS THE ONLY WAY TO SUCCESS

        IMPORTANT:

    • SUBMIT your main page anywhere you possibly can.
    • SUBMIT all your pages to seven major search engines.

    It will take some time, but we would like to assure you, it will be time well spent. And you will see your hit count increase daily, for as long as you are doing it.

      WE RECOMMEND AS THE BEST SUBMISSION SERVICE

    Use Submit It!, the leader in Web site marketing services, to promote your Web site on the Internet. We have been using it for three years!

      WE RECOMMEND AS THE BEST SUBMISSION AND POSITIONING SOFTWARE

    Top Dog is a unique application that analyzes 195 of the top search engines for your web site and keywords, showing where you and your competitors are positioned. TopDog eliminates the time-consuming chore of visiting each search engine, typing in your keywords, and analyzing the results. With TopDog at your side, improve and maintain your site's position for the top 195 search engines at a single glance.

    TIP:
    Use FREE submission services only for your unimportant pages. The main pages at your Web site submit yourself and do it by hand (one a day).

        ONLINE RESOURCES:

    | << back | | online manual | | glossary | | /\ top /\ | | questions | | what's new | | forward >> |

        ( 2 ) HOW TO SUBMIT TO WEB DIRECTORIES

      SUBMIT YOUR MAIN PAGE EVERYWHERE

    Submit your main page (index or home page) to as many Web Directories as you can. Every time you browse the Web and come upon a new Directory, use it. The best results are if you do it yourself. It will take time, but it is the only sure way. Even many Web marketing firms will, as part of their service, offer you a submission by hand. If you don't have time, use the pay for services like SUBMIT-IT.

    • SUBMIT IT EVERYWHERE
    • SUBMIT TO YAHOO

    Yahoo is the most important directory. It will take some time to submit to Yahoo, but it is worth the trouble. Our next page will deal only with submission to Yahoo.

      LIST OF THE MOST IMPORTANT DIRECTORIES

    These are some of the most important general directories. Take some time and submit to them all:
  • AmeraServe
  • AtoZ.Com
  • EarthFind
  • Funsites.com
  • InterDex
  • JumpCity
  • Kinetics
    		•
  • Link Engine
  • Link Search
  • LinkMaster
  • LookSmart
  • MLDirectory
  • RDL Websites
  • Resource-One
    		•
  • Splat!
  • Starting Point
  • Surf Central
  • The Net1
  • WebDirect!
  • What's New Too!
  • Whatsnew
    		•
    Write your name, e-mail, phone, page title, short description and ten keywords in a Notepad file. When submitting to the above directories, use CTRL-C (copy) feature to copy your information in the submission form at the Directories ADD A PAGE.

    It will take some time, but we would like to assure you, it will be time well spent. And you will see your hit count increase daily, for as long as you are doing it.

      RESUBMIT YOUR PAGE FROM TIME TO TIME

    Many Web Directories will keep your page listed only for some time. From time to time, every six months, resubmit your page. At that time change the Title and Description of your page. Try a new catchier phrases and you may get much better results. You will be surprised at how much difference a new phrase can make in attracting visitors to your site.

      WE RECOMMEND AS THE BEST SUBMISSION SERVICE

    Use Submit It!, the leader in Web site marketing services, to promote your Web site on the Internet. We have been using it for three years!

      WE RECOMMEND AS THE BEST SUBMISSION AND POSITIONING SOFTWARE

    Top Dog is a unique application that analyzes 195 of the top search engines for your web site and keywords, showing where you and your competitors are positioned. TopDog eliminates the time-consuming chore of visiting each search engine, typing in your keywords, and analyzing the results. With TopDog at your side, improve and maintain your site's position for the top 195 search engines at a single glance.

    TIP:
    When submitting to directories you don't necessarily have to submit your main page. If you have a page with more catchier title like "Free Tips" or "Win a free gift", use it.

    IMPORTANT TIP:
    When filling-in the name of your Web site into Add-URL form add ( ' ' ), like: 'Site Tune-up' Promotion Manual. This way your Web site listing will be placed at the beginning of any category.

        ONLINE RESOURCES:

    | << back | | online manual | | glossary | | /\ top /\ | | questions | | what's new | | forward >> |

        ( 3 ) HOW TO SUBMIT TO YAHOO

    The most important submission you will make is to Yahoo. Yahoo is the most popular of tham all and if accepted you can expect a flood of visitors. That is why we have dedicated a page only to Yahoo.

      PREPARE YOUR PAGE CAREFULLY

    Your page will be reviewed by real people who are also some of the top Web professionals around. Most of the submissions to Yahoo are refused so you must make sure your page will catch attention of Mr. Yahoo reviewer. To get listed on Yahoo is a award of it's kind. Look at our "GET AWARDS" article to see what should your page possess in order to qualify for Yahoo.

      PLAN CAREFULLY

    There is only one thing worse than not having a Yahoo listing, it is to have a bad Yahoo listing. Don't count on change URL form to later change your listing. To get listed is hard, to change your listing is impossible. Plan your submission carefully. If you have picked the wrong category, if your title does not contain your company name, if your description is too short or long, if the title you have submitted does not mach the title of your page, if your company name is not the same as on your company logo, if ... and so on. Give them something they wont have to question or change.

      TAKE YOUR TIME

    Take your time and do it carefully. First check Yahoo Info Page on how to suggest a site. Then browse Yahoo categories to find the right one for your Web site. Than click on ADD URL (within the category) to start submission.
    When entering your Web site TITLE and DESCRIPTION, watch out, they are not the same as your page title and description. What you type in is what is going to be Yahoo's title and description. Yahoo's TITLE should be short and with no comma's. Try to include your keywords in the TITLE but make it easy to understand. Make your Yahoo's DESCRIPTION as long as the longest one in the category you are submitting. Remember, one sentence each and a little shorter than others in the same category.

    • TAKE YOUR TIME
    • PREPARE YOUR PAGE CAREFULLY
    • CHECK YAHOO INFO PAGE
    • BROWSE YAHOO CATEGORIES
    • CHOOSE THE RIGHT CATEGORIES
    • ADD A PAGE WITHIN YOUR CATEGORY
    • MAKE TITLE SHORT AND TO THE POINT
    • TRY KEYWORDS BUT HAVE THE RIGHT MEANING
    • MAKE DESCRIPTION ONE SENTENCE LONG
    • AS LONG AS THE LONGEST ONE IN YOUR CATEGORY
    • GOOD LUCK

      CELEBRATE IF YOUR PAGE IS SELECTED

    If listed on Yahoo consider your Web site among top 5% of all Web sites. Visitors traffic to your site will definitely follow.

    TIP:
    Submit to Yahoo yourself and take your time. Do not use pay for services or let other people submit your page to Yahoo. It is very important to get listed on Yahoo so do not take any unnecessary chances.

        ONLINE RESOURCES:

    | << back | | online manual | | glossary | | /\ top /\ | | questions | | what's new | | forward >> |

        ( 4 ) CHECK YOUR POSITION

    The position of your Web pages on most of the Search Engines and Directories you have achieved investing so much of your time and labor is not going to be permanent. You must keep watching and if necessary take additional steps to preserve or improve it.

      YOU MUST CHECK YOUR POSITION CONTINUOUSLY

    From time to time enter your keywords and record the position your indexed page has on a major Search Engine results page. You will notice that the position will change in time. All the Search Engines as part of their regular maintenance procedure will upgrade or downgrade the rating of Web pages in their indexes and will even purge some pages. If your domain has too many pages listed it is likely that some of them will be removed from their indexes. If certain page has the same or better rating in time do not resubmit-it. Only if it's rating has decreased dramatically, modify it and resubmit again. Keeping a good position is as important as achieving one at the first place.

    • CONTINUOUSLY CHECK YOUR POSITION
    • YOUR PAGE RATING WILL GO UP OR DOWN
    • IT MAY BE EVEN REMOVED FROM INDEX
    • IF YOUR PAGE RATING HAS DECREASED
    • MODIFY TITLE AND KEYWORDS
    • RESUBMIT MODIFIED PAGE AGAIN
    • CHECK IT'S POSITION
    • IF NECESSARY MODIFY AND RESUBMIT AGAIN
    • CHECK AGAIN AND AGAIN

      HOW IMPORTANT IS TO CHECK YOUR POSITION

    We have mentioned earlier how important are the major Search Engines in getting visitors traffic to your Web site. Accordingly any major change in position your pages have on any of the major Search Engines will significantly affect your Web sites traffic.

      MIRROR YOUR WHOLE WEB SITE ON OTHER DOMAIN

    You can not prevent some Search Engines to limit the number of pages indexed from your own domain but you can go around it. Get another domain name and just mirror your whole site. It may cost you extra $10 a month but the benefit is not only in regards to Search Engines position. The more pages you have listed out on the Web the better.

      ADD ROBOTS TAG TO YOUR MAIN PAGES

    Place ROBOTS ALL tag on your main pages. Search Engine spiders are supposed to follow all the links in the page they encounter and go and index them too. But in real world it doesn't happen so often. You can improve the chance of spiders going and indexing deeper into your Web site by placing the ROBOTS tag like this:

        <META NAME="ROBOTS" content="ALL">

      TRY POSITION AGENT SOFTWARE ONLINE

    POSITIONAGENT, monitors where your web site is ranked on leading search engines for selected keywords and reports all listings and positions.

    TIP:
    Use the online utilities or software to check your position but also check it by hand. Enter multiple keywords or phrases and then check your position.

        ONLINE RESOURCES:

    | << back | | online manual | | glossary | | /\ top /\ | | questions | | what's new | | forward >> |

        ( 5 ) RELIABLE WEB SPACE PROVIDER

    Maintaining your Web site and keeping up with the Web promotion is constant struggle. There is one more important thing we would like to tell you and it is to keep watching on your Web site's UPTIME. Also you must keep an eye on how fast are your pages loading and what is the BANDWIDTH your provider is delivering after your pages are requested.

      CONTINUOUSLY CHECK YOUR PROVIDERS UPTIME

    Uptime means how often are your pages immediately available after a request is made to get them. Most of the Web space providers will, when advertising their services, tell you that their uptime is 99%. You must make sure that they keep their promises. If your page is not available upon request you are not only going to loose a visitor but it will ruin your Web promotion campaign. The Search Engine spiders are constantly browsing the Web and revisiting the pages on their index. If your page is not available upon their request it will be immediately removed from the index. Months of your Web promotion campaign can be ruined just because of your providers DOWNTIME. When analyzing your access.log file always look if there were times of the day when there were "no requests" made. It may be that requests were made but when your provider was DOWN.

      BANDWIDTH YOUR PROVIDER IS REALLY GIVING YOU

    Every provider will, before getting you signed up, tell you he will get your pages connected to Internet by T1 or T3 or so and so on. It means how wide is the channel of data available for your Web pages to get to your visitors computers. From time to time get on a very fast connection to Internet and check how fast are your pages downloading from your providers server.

    • CONTINUOUSLY CHECK YOUR PROVIDERS UPTIME
    • YOU CAN LOOSE MANY VISITORS
    • IT CAN RUIN YOUR PROMOTION CAMPAIGN
    • CHECK YOUR PAGES MANY TIMES A DAY
    • CHECK YOUR ACCESS.LOG FILE
    • GET ON A FAST INTERNET CONNECTION
    • CHECK HOW FAST ARE YOUR PAGES DOWNLOADING
    • MAKE SURE YOUR PROVIDER KEEPS THE PROMISES
    • YOU NEED THE PROMISED UPTIME AND BANDWIDTH

      BACK-UP YOUR WEB SITE FILES

    You never know what can happen with your ISP's server or his back-up system. Sometimes your files can get corrupted even with your ISP's back-up in place. Make sure you have all your files, HTML, graphic, etc, backed-up on your hard drive and floppy or zip drive as well. No provider is 100% reliable so it is better to be safe than sorry.

      MIRROR YOUR WEB SITE WITH ANOTHER PROVIDER

    Get another Web space provider and just mirror your whole site. Make sure your Web site is UP 100% of the time. Still check both of your providers for their UPTIME and BANDWIDTH.

      CHECK OUT OUR OWN SERVICE PROVIDER

    We have been with Internet Quality Services for three years. We are a happy customer.

    TIP:
    Before choosing a Web space provider do not just believe what they tell you. Get some addresses of pages they are hosting and keep checking them for a while. Never commit yourself in advance and keep checking on them.

        ONLINE RESOURCES:

    | << back | | online manual | | glossary | | /\ top /\ | | questions | | what's new | | forward >> |

      3. HOW TO ANALYZE YOUR WEB SITE'S TRAFFIC

    Day to day analyzing of your Web site traffic is the most important part in it's regular maintenance but it's also extremely valuable in promotion. To know where your visitors are coming from, how did they find you, where in your Web site have they come from first, is crucial in deciding your Web promotion strategy. There are many ways and different software programs available for monitoring visitors traffic. The simplest way is to install counters on your most important pages. Most of the ISP's will provide you with some kind of page counter. Look at the online manual at your service provider technical support page for instructions. A better way is to use the access log file and study the traffic in depth. You will need some software to analyze your log files and as most of ISP's will provide you with some kind of crude analysis, you may purchase a professional software package. The software you would buy will give you a much better view of your site's performance, specially in regard to how did people find you. You will be able to analyze which keywords have people used and at which Search Engine. It will give you the key to unlock your keywords and marketing strategy.

    • HOW DID THEY FIND YOU
    • WHICH KEYWORDS DID THEY USE
    • WHERE DID THEY ENTER
    • WHAT DID THEY SEE BROWSING
    • HOW LONG DID THEY STAY
    • WHERE DID THEY EXIT
    • AT WHAT TIME OF DAY
    • HOW MANY ERRORS
    • HOW MUCH TRANSFER
    • WHICH SPIDERS CAME
    • WHICH BROWSERS THEY USED

      HOW TO TAKE ADVANTAGE OF ANALYSES

    Any time you take any step in promoting your site the key input on it's success is from your log file analyses. It will tell you which keywords are working better then others. It will tell you which Search Engines are bringing you the most visitors. Which pages of your site are attracting more visitors than others and which pages are holding your visitors attention longer. It will tell you which pages are weak links in your Web site's marketing concept and where are the mistakes or broken links.

    • FROM WHICH SEARCH ENGINES DID THEY COME
    • KEYWORDS THEY USED TO FIND YOU
    • PAGES WHERE MOST VISITORS CAME FIRST
    • PAGES WHERE THEY WENT AFTER THAT
    • HOW LONG DID THEY VISIT THE PAGES
    • PAGES THAT THEY LIKED MOST
    • PAGES THAT NEED IMPROVEMENT
    • PAGES WITH ERRORS OR BROKEN LINKS

    You will find more information on how to use log analyses to improve sales at your Web site at the WEB SALES part of our site.

      WHERE TO GET ANALYZING SOFTWARE

    There are many software companies on the Web selling all kinds of traffic analyzing programs. Some of them are offered for free but with limited options and abilities. Check the Search Engines and look at Yahoo.

    TIP:
    Don't underestimate a role simple page counter can play in your Web marketing strategy. Every time you check the page it will remind you how well it is performing. Impressive number on the counter will also impress your visitors and tell them how popular your site is.

        ONLINE RESOURCES:

    | << back | | online manual | | glossary | | /\ top /\ | | questions | | what's new | | forward >> |

      4. SEARCH ENGINE ONLINE RESOURCES

    SUBMIT-IT
    Leader in Web site marketing services, to promote your Web site on the Internet.
    http://www.submit-it.com/refer?22536

    SEARCH ENGINE WATCH
    Search Engine Watch: News, Tips and More About Search Engines
    http://www.searchenginewatch.com/

    DEADLOCK PROMOTION
    The Art Of Business Web Site Promotion
    http://deadlock.com/promote/

    SITEOWNER.COM
    SiteOwner.com, the best collection of Free services and tools for Web site owners.
    http://siteowner.linkexchange.com/

    GSG WEBS
    Links Resource-- FREE Web Promotion Tips, Secrets, Software
    http://gsgwebs.com/links.htm

    ORBIT PUBLISHING
    Tips Tricks to promote your Business On Line
    http://www.orbit-publishing.co.uk/markets1.htm

    FOREVERWEB
    Internet Marketing Library - Free Business and Marketing Resources.
    http://foreverweb.com/

    PR MEDIA DIRECTORY
    PR Media Directory: Press releases
    http://www.gebbieinc.com/index1.htm

    WEB SITE GARAGE
    Check your load time, dead links, link popularity, spelling, page HTML code
    http://www.websitegarage.com/ref.cgi?banner=ref9e25c9d9

    SUBMIT-IT
    Submit It!: Tips for Announcing Web Sites to Search Engines and Directories
    http://submitit.linkexchange.com/subopt.htm

    ALTA VISTA
    Alta Vista: Frequently Asked Questions
    http://altavista.digital.com/av/content/questions.htm

    EXCITE
    Excite: Getting Listed Help
    http://www.excite.com/Info/listing.html

    HOT BOT
    HotBot: Common Questions:
    http://www.hotbot.com/help/default.asp

    INFOSEEK
    Infoseek: Help: How do I submit my Web site?
    http://www.infoseek.com/Help?pg=meta_tag.html&sv=IS

    LYCOS
    Lycos: Add Your Site to Lycos.
    http://www.lycos.com/help/yoursite.html

    WEB CRAWLER
    WebCrawler Help: Adding URLs.
    http://webcrawler.com/Help/GetListed/HelpAddURL.html